4 Ways To Improve Your Link Popularity by Jay Moncliff
There are numerous factors which a search engine has to consider in order to rank various queries of which link popularity is a crucial factor. To gain link popularity is not a difficult task but it sure does take a great deal of your time. The importance of relevance in the process of attaining link popularity is often argued upon by several SEO theorists who consider it highly essential. All the means which help in gaining link popularity have their own pros and cons. Hence you have to choose an option which would give you a relevant link without neglecting link popularity.
One effective way of acquiring free inbound links is by submitting your website to one of the many web directories. Most of these web directories do not charge you and you can have some more if you just reciprocate their links. But since this will consume a lot of time considering the large number of directories, most webmasters prefer to submit their site to a large number of high PR directories. So an effective long-run strategy would be to have high PR directories and apparent relevance to give a few excellent links without spending much. And if you submit only to a few directories everyday, you will have a continuous influx of relevant backlinks.
Some webmasters indulge in link exchange in order to get their inbound links easily, the only problem being unavailability of one way links. Moreover there are additional services which automatically perform link exchange thereby saving you a precious amount of time. In order to gain link popularity and relevant links, you can also write articles and submit them to the article directories. Considering the vast number of article directories you can be assured that your article would count. Although this might be one of the best ways of getting backlinks, it can also prove to be very difficult to get the right material which would rank your page higher especially if your English skills are not ample for the task.
One of the oldest tricks in the bag that webmasters use is to design pages in such a manner that they draw in inbound links. This link-baiting is done by offering a huge list of things like web and article directories or by providing free software. Designing a good link-bait page will give you a large number of results when queried in a search engine. After designing the page it is necessary to advertise the link on other websites like forums and blogs for people to see and further advertise it through their own pages, mails or forums.
Banking on a single method for link popularity will not help. Instead you should use all the possible ways in proportion so as to get a cost-effective, time conserving and efficient means of promoting your page.
Jay Moncliff is the founder http://www.enlace-eficaz.com , a website specialized on enlace, resources and articles.
Search engine optimization comprises of On Page Optimization and Off Page Optimization. As of now Off Page optimization has higher significance than On Page optimization for search engines like Google, Yahoo & MSN.
What is Off Page Optimization? • Improving Link Popularity • Using keyword rich anchor text • Improving Google PR
What is Link Popularity & why is it required? Link Popularity is defined as the number of incoming links your site domain has in each search engine. This is like the number of positive votes your site domain has on the internet. So, higher the number should be your primary goal. But you should make a note here that having a higher number of incoming links is not just enough. The quality of the incoming links matters a lot. Search engines like Google, Yahoo & MSN would rank your website higher or lower in the search engine results depending on your link popularity.
How to check your Link Popularity? In the search bar of any of the major search engines like Google, Yahoo or MSN type the following and press enter: link:http://www.yoursitedomain.com (Please replace “yoursitedomain” with your website’s URL)
This would give you an idea as how many websites on the internet linking to your website.What is link building & what are the different types?
Link building is the off page optimization strategy to improve your link popularity. There are basically two types of link building.
• Reciprocal Link Building Reciprocal linking means there is one incoming and one outgoing link, i.e. there is link exchange between your site and the linking site. You first link to the other website and request the webmaster if they would like to link back.
• Non reciprocal Linking Non reciprocal linking is to have only the incoming link without your site linking back. This would carry more value than the reciprocal link. But, this does not mean that reciprocal linking is not worth to do. It has it’s importance. Non reciprocal linking is better but a little tougher to achieve.
How to do reciprocal link building? You need to find the websites which has similar theme as yours but not direct competition and request a link exchange. Once you find the right websites then you add a link to these websites on your links page and send an individual email to each one of these website owners. Now, you should take care of the anchor text, also known as linking text. This is the text which is displayed on the other website linking to your website. The anchor text should be the best keyword describing your website and it has high value attached to it.
These are the three basic things you would need before you request a link exchange with the link partner websites.
Title: This is the anchor textURL: The webpage URL you want the link to.Description: Describing the purpose of your website in brief and do not forget to mention your keywords.
The next thing you should look into is the Google PR (Page Rank) of the linking webpage. The higher the Google PR the higher link value you get which would be converted to higher rankings in Google search engine.
Now, internet is an ocean and finding these websites, their Google PR and emailing them is a tough manual process. You can do this but may take years before you can build decent link popularity. Is there a way out?
Yes! you bet! There are quite a few SEO Software tools which would help you implement reciprocal link building. But making the decision as which SEO Software tool is right for you is the BIG question.
You could be losing up to 30% of your affiliate commissions if you're not cloaking your links! Find out which link cloaking solution is best for you! Click here to cloak your links today!
